In 2020 my wife Jolene and I launched our own small, independent brand - Irregular Sleep Pattern - with a strong idea but very little knowledge or experience of how to run a business. Through a combination of grit, determination and passion we are still here, but its been a rough ride and much of what we have learned did not seem to be readily accessible when we needed it most.
We can’t claim to have a definitive guarantee for sucess - we are STILL a small, independent brand (and like it that way) - but we have come across some very useful things, and Irregular Business School was devised as a mechanism to share this knowledge & experience.
As you will guess from our name, we are not trying to compete with corporate business advisors. IBS (yes, we know…) is indeed focused on helping those with ambition to do their own thing, but who perhaps feel uneasy in the world of BUSINESS?
Ambitious dreamers, first-time entrepreneurs, small business owners having a crisis of confidence, visionaries with imposter syndrome… welcome to our world!